Usability Testing

• Your users don't think like you. In fact each person has a different way of thinking. 
• Users will make hundreds of mistakes. The intent is to understand what happens after that and how quickly they can pick themselves back up. 
• You might want to avoid the feeling of confusion / questions they have when looking at your product, relate to your brand. 
• You might want to avoid the COGNITIVE LOAD (how much each user overloads things into their working memory while working with your product). Better intuitively designed products reduce this load on working memory. 

Usability Audit / Checklist