Friday, June 26, 2020

Ideation Workshop - Remote

  • Introduction to collaboration tool (MIRO, MURAL, etc.)
  • Background of the research - UX, Process, Data.
  • Problem areas
  • One problem for each session / multiple problems based on the number of problem areas identified
  • Come up with 8 Ideas
  • Look around and see other ideas, choose the best ones
  • Talk about the best ones
  • Choose 2 best
  • Come up with Idea pad:
    • Name of idea
    • description of idea
    • How might it work? step 1 ==> step 2 ==> step 3 ==> setp 4
    • Target market
    • Problem it is addressing
    • Business benefit
    • Customer benefit
    • Market differentiator
  • Buddy check --- review and comment buddy's idea(s) -- whats working good, what needs improvement and what are the opportunities
  • Discuss
  • Do a DVF on all the top 2 ideas. 
  • Come up with 2/3 best ideas.
  • Story board the ideas.

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